Author Archives: Stephanie Daye

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Ross’ XPression Brand-it and Tick-it Launch at News 12

 

Ross Video’s XPression Brand-it and Tick-it Launch at News 12 in New York

CAMBRIDGE, ON 07-10-2017 – Bannister Lake and Ross Video continue to provide current news and weather media companies with the latest in branding and ticker workflow systems.  Adding to that extensive list is the recent purchase of Ross’ XPression Brand-it and Tick-it by Altice USA’s News 12 Traffic and Weather suite of channels in the New York Metropolitan Area. Final training and orientation was completed last month.

“We provided a data, branding and ticker solution for News 12’s five weather and traffic stations that service the tri-state area,” stated Georg Hentsch, president of Bannister Lake. “News 12 wanted an automated solution to display up-to-the minute weather conditions along with public transit status, local traffic conditions, drive times and weather alerts.”

“Ross Video and the XPression team are proud to partner with News 12 to provide unique news and information for ticker, time/temperature bugs and sponsor integration on each of their unique regional channels in the largest television market in the USA, ” states Patrick Twomey, director of marketing, product management and business development – XPression for Ross Video.

 XPression Brand-it is an automated, multi-channel, collaborative branding workflow server, designed to simplify complex channel branding requirements. All access to Brand-it is browser based, allowing anyone connected to a local or wide-area network to enter or schedule content from any location. Essentially, Brand-it is a workflow server that operates as a “plug and play” model, making it easier for station employees with appropriate access to quickly and easily develop their brand through scalable channel modules.

To test drive Brand-it or Tick-it call our sales staff to arrange a meeting with a  representative at Ross or Bannister Lake:

sales@bannisterlake.com sales@rossvideo.com

 

 

About Ross Video

Passionate about live production, Ross Video designs, manufactures and delivers dependable technology and services that power exceptional live video productions seen by billions of viewers around the world every day. Ross Video’s goal is to make it easy for customers to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens, legislative assemblies, entertainment shows and rock concerts, and inspiring content for houses of worship.

Relentlessly innovating, Ross Video delivers the world’s widest range of products and services for augmented reality and virtual sets, mobile live-event solutions, real-time motion graphics, robotic camera systems, social-media management, production switchers, routers, infrastructure products, video servers, newsroom systems, terminal equipment and more.

Ross products and services are designed to offer best-in-class system integration and unmatched customer choice by both working together seamlessly and integrating tightly with third-party solutions.

Ross Video has offices around the world, and provides free-for-life telephone support staffed by technical experts 24 hours a day, 365 days a year—even for products bought on eBay. Recognizing the time-critical nature of the broadcast industry, all Ross employees are empowered to provide “whatever it takes” customer service, even down to renting helicopters when necessary to deliver needed parts and service.

 

About Bannister Lake Inc.

Bannister Lake is a leading provider of professional video graphic display solutions for broadcast television, cable, satellite, audio/visual and information presentation applications worldwide. Our solutions integrate seamlessly with your existing infrastructure while automating the integration and display of external data sources, improving the productivity of your organization. Visit us online at www.bannisterlake.com.

Ross Video Media Contact: Bannister Lake Media Contact:

Sara Bell, 

Media Relations Specialist 

Tel: +1 613-652-3020  
Email: sbell@rossvideo.com

Twitter: @ross_video 

www.rossvideo.com

 

Stephanie Daye

Director, PR and Communications

Email: stephanie@bannisterlake.com

Twitter: @bannisterlake

www.bannisterlake.com

 

 


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Query with Randy MacCarthy

Each week we ask one of our staff members 10 questions. This week, Randy MacCarthy, Director of Research and Development

 

  1. A place where you are the happiest?

Floating on the lake at the cottage with a beer in my hand and the sun shining down. Staring at the clouds next to the green treetops and blue sky and listening to my kids playing in the water around me.

  1. Who are some of your biggest life and career influencers?

I try not to let others influence what I do, at least not directly. I’m a rather spontaneous person and that makes things interesting sometimes. But I’m always looking at the best long-term solution, whether it’s for my family, for work, or for my personal growth.

  1. Who or what made you want to get into this field?

I’ve always been interested in software, from copying lines into a C64 to playing with the source code to QBASIC games going into highschool and university. I love being able to create powerful things from nothing. Problem solving has always been one of my favourite aspects of software development. As for broadcast, that was sheer luck. I landed a co-op placement at Inscriber early in my career and never left the field.

  1. What’s your vision for Bannister Lake?

I think we will keep improving the workflow for our customers. It’s always been a client-driven company with the primary goal of improving the day-to-day operations of our customers, and I think we’ll keep that focus.

 

  1. If you could describe yourself in one word, what would that word be?

Maybe it’s because I just watched Lego Batman, but I’d say master-builder. The hyphen is allowed, right? I love assembling really large, complicated systems from small pieces. I love seeing them fit together to build something amazing.

Angry GIF - Find & Share on GIPHY

  1. Where do you see broadcast industry moving within the next year? Next 2 years? Next 10?

Short term, very little. It’s a complicated machine. But long term, the advertising industry will change dramatically. With changes in how consumers view content we will continue to see more users sign up directly to the content they care about. That will result in premium advertising markets and more information about the consumers. Data is king, so being able to leverage more accurate information about viewing habits and interests will be invaluable.

  1. What one piece of tech can you not live without and why?

There is so much technology in my day-to-day, it’s hard to pick just one. From GPS to smartphones, to the internet itself, we are surrounded by tech everywhere we turn. But I’d have to say that my smart watch has made life extremely convenient. I’ve always wanted that kind of tech at my fingertips and with a watch I can stay connected to the world around me without worrying if my phone is in reach.

  1. If you were stranded on an island what fictitious person or thing would be on it?

An endless tap of craft beer, changed daily. And a hammock, just an ordinary hammock.

  1. Favorite meal/snack while you work?

Coffee. Definitely coffee but alternating between glasses of water when I remember. Also nuts make a good snack, especially almonds and cashews.

  1. One song that describes the soundtrack of your life so far?

I love music but I’ll have to admit I’m terrible at paying attention to lyrics or even titles. I’ll sing all the words to a song and if you asked me what it was about I couldn’t tell you. So I don’t really have an answer here.

Funk GIF - Find & Share on GIPHY

 


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Query With Pete Shields

Pete Shields is the Executive Producer of News 12 in New York.

With 5 stations the company looks to Pete and his team to quickly process data on a daily basis for over 3 million subscribers.

News 12 Traffic and Weather Channels  regional hyper-local television channels owned and operated by News 12 Networks (Altice USA), the first, largest and most watched regional news provider in the US.  They recently updated their 5 traffic and weather stations using Ross Xpression, powered by Bannister Lake’s OEM product Brand-it and Tick-it, a network branding and automated news ticker solution.

Bannister Lake sat down with News 12’s Pete Shields to talk about Brand-it and Tick-it.

Bannister Lake

Good afternoon. How are things going?  I know News 12 launched your new look early last week, and I wanted to get your take on Brand-it and Tick-it?

Pete Shields

So far our experience has been excellent. Honestly our working relationship with Bannister Lake so far has been unparalleled. The customer service has been awesome. Al and Georg have been incredibly receptive regarding any changes that we were requesting.  We had a joke here at the office; we actually asked for something and the next morning the new software version was waiting for us.

BL

That’s good. When you are dealing with a larger company sometimes you kind of get lost in the shuffle.

PS

It’s been an absolutely incredible service experience. I highly recommend them to anybody who is looking for a ticker solution.

BL

Good to know. Can I ask, how you are using the service?

PS

What we’ve done is created an info bar for our five regional traffic and weather channels. So we are using it to update automated traffic and weather data/information 24/7.  We are actually doing it through a mix of graphics.  We also have animated sponsorship logos so the entire thing works interactively to pull in the right information and get the playlists the way we want. The most important factor was to not bury people in certain topics but to allow them to move freely between different pieces of editorial content and have it all work well with the sponsorship opportunities.

BL

Can I call you in a few months for more information regarding how your sponsorship platform works?

PS

Absolutely. The two reasons we were able to sell this service to our management was, first, that it replaced a couple of services that were at end of life which was going to be equal in cost Brand-it and Tick-it so purchasing this with the added flexibility fit our budget. Second, Brand-it and Tick-it’s animation capabilities.  We were working with still graphics only and wanted to overhaul the look, add content, and ever so importantly, add value to sponsorship opportunities.  So to answer your question, we’ve only begun with the new sponsorship opportunity because we just launched but our sales team is optimistic and excited by what we are now able to do.

BL

Of course. You need time.

PS

It’s difficult to track right now with the sponsorship but we feel we are starting in a good place after what we spent to replace the equipment that, quite simply, wasn’t as flexible.

BL

And Tick-it and Brand-it are ever evolving platforms. The software is constantly being developed. You’ll get updates from Ross and Bannister Lake, with additional features to show you how to monetize.

PS

Yeah we had talked about that. That was one of the things that I was getting at too is that we also suggested a number of features. An incredible number of features over the last 3 months. The Bannister Lake team was so responsive each time we requested a feature, new versions of the software was available to us so quickly, performing exactly the way we wanted those new features to act.

BL

With assistance from clients such as yourself, that’s how we can improve on our products. Every package has to suit a particular style of production.

PS

I have other vendors. We ask for feature upgrades and we are on a list and we may or may not make it to the next release. With Bannister Lake we weren’t even waiting for a release. It was the next morning! It was like alright – load it up!

BL

We like to be responsive. Historically, the company operates as a hybrid – responsively tech based but also service based. We’ll get in touch in 6 months to see how it’s evolving. Best of luck.

PS

Great. You too.


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Query with Alain Savoie

Alain Savoie is our Creative and Technical Director at Bannister Lake and our first volunteer to participate in our summer long series: Query with…   Where every other week I’ll ask one of our staffers ten questions, to help our clients better understand masters behind the curtains.


Before we begin, what’s your primarily role with Bannister Lake?

I think the best way to answer that is, I’m that bridge between the developers and the clients.  I usually partake in the creative design work, assist in building their graphic layouts and connect those scenes with our products.  I do some training and installing, and some support work where I can.   Basically, I try to make our product look good, which is fairly easy to do since the products speaks for themselves.

 

  1. Place where you are the happiest?

 

On vacation.. Which is rare.  I enjoy the beach relaxing or sightseeing ancient/historical locations.   Specifically war areas or wonders of the world.

 

  1. Who are some of your biggest life and career influencers?

 

Life always comes down to family and close friends.  When I need advice I know who to turn to.  As for career, my Media high-school teacher gave me a long leash, which in turn allowed me to make a project that got me into college, which in turn got me my first job.   Beyond that, just going with gut instincts.   

 

  1. Who or what made you want to get into this field?

 

As all things in life, a lot of it was accidental.   The music program in high school got canceled in grade 11, which left me with an open elective.  I took Media.   While in college, my main focus was graphics, and animation, though I did enjoy the control room environment.    Out of college, I was offered a job to help launch two digital stations Leafs and Raptors TV, as graphic designer and CG operator.  Because of the nature of the network being short in staff, I got my hands dirty in many aspects of the station.  Understanding Master Control systems, to various control room positions.  Eventually those skills led me to become a good consultant trainer in the broadcast field.

 

  1. What’s your vision for Bannister Lake?

 

A lot of it is dependant on the team.   We have an excellent group of developers that surprise me weekly with features.  My responsibility is to figure out ways of utilizing their innovative tools in a creative way.  Bannister Lake needs to keep up with the ever changing industry, and I believe we’re in a good position to take on the big players and the small ones alike.  

 

  1. If you could describe yourself in one word, what would that word be?

 

Problem solver.  I know, it’s 2 words, but that’s what best describes me.  With regards to broadcasting, I feel like I have a good ability to dissect a situation relatively quickly and come up with a solution to the problem.  

 

  1. Where do you see broadcast industry moving within the next year? Next 2 years?

 

You hear about cord cutting and IP TV.  This isn’t new to anyone.  For years I’ve been a cord cutter myself, and believe in broadcasting with no borders.  At the same time, hyper local is still important.  I care if an event happens near where I live, where as it’s less important if it’s hundreds of kilometers away.  Therefore, localized news, data, sports all important, while enjoying well produced content regardless of where it originates.  

 

  1. What one piece of tech can you not live without and why?

 

Hate to say it, but smartphone.   As I travel a lot, the top 2 things you need would be Passport and phone.   From transferring money, to getting directions.  Or simply entertainment.   In the past, without a smartphone, you would need to carry so much.  Today, not so much.  

 

  1. If you were stranded on an island what fictitious person or thing would be on it?

 

 Pizza oven, a deck of cards and Kate Beckinsale.  (you said fictitious right? )

 

  1. Favorite meal/snack while you work?  

 

Crispers, BBQ, and some cheese… grapes maybe.   Which I will now get.  Or Mini Pizzas.    And Georg got me on Soda Stream.

 

  1. One song that describes the soundtrack of your life so far?

 

This answer would change daily.    For now, let’s go with a whole soundtrack… Empire Strikes Back by John Williams.